What really matters capturing the investors’ attention?

Deep-tech startups are a unique breed of companies that require a different approach to attract investors. Investors are looking for companies that can solve large problems and unlock hefty markets in fields such as climate change, food shortages, and medtech. According to Boston Consulting Group, deep-tech claims a stable 20% share of venture capital funding, up from about 10% a decade ago. Therefore, deep-tech startups need to understand what investors are looking for and how to get their attention.

Firstly, deep-tech startups need to have a clear understanding of the problem they are trying to solve and how their solution is unique. As EnterpriseSG points out, investors are looking for companies that can solve large problems and have a unique approach to solving them. Startups should be able to articulate their value proposition clearly and concisely. Secondly, deep-tech startups need to provide a solid business plan with strong ROI projections. It helps to communicate the startup’s vision and strategy to investors. Investors want to see that startups have a plan for how they will bring their products to market and generate revenue.

Finally, increased traction matters. Investors are more likely to invest in startups that have demonstrated a focus on building a customer base and generating revenue. According to Forbes, If you can show that your product or service is in demand, investors will be more likely to take notice. Let’s not forget to attend industry events and conferences. Attending industry events and conferences can help build relationships with potential customers and investors. Find out the biggest ones for your sector:

https://www.tella.tv/blog/the-list-of-tech-conferences-in-2024